Canon U.S.A. announces the Canon Cinema EOS C300 Camera Menu Simulator, a new resource from Canon’s Digital Learning Center (CDLC). Designed for prospective users of the EOS C300, the CDLC has developed a fully interactive menu simulator to allow users to familiarize themselves with the camera’s Main Menu and Custom Picture Menu.

With this innovative training tool, users can navigate and master the menu system of the EOS C300 camera with a mouse, keyboard arrow or your fingers (when using a device with a touch screen) This system has been optimized for use on personal computers and tablet devices.

The EOS C300 Menu Simulator is an interactive training tool to help you familiarize yourself with the camera’s Custom Picture and Main Menus.

Navigate with a mouse, keyboard arrow keys, or even your fingers (on a touchscreen device) to control the Simulator and master the Cinema EOS menu system before you get to set.

For access to this new feature please visit: usa.canon.com/c300menu

New Model Features High-Quality 16.1MP APS-C Image Sensor, up to 7 fps Shooting, High- Resolution Electronic Viewfinder and more

The new α37 camera is the latest to feature Sony’s acclaimed Translucent Mirror Technology, which delivers a potent combination of fast shooting, non-stop phase detection autofocus and continuous live image preview during still and full HD video (60i/24p) shooting. This innovative technology also allows the new α37 camera to grab split-second action with a burst of sharply focused images. Shots can be captured at up to seven frames per second in Tele-Zoom High Speed Shooting Mode, where the central portion of the sensor’s image is magnified by approximately 1.4x.

The camera has a precision 3-cross 15-point AF system with tracking autofocus that keeps faces and fast-moving subjects in sharp focus. From action-packed sports to spontaneous family portraits, it will ensure that all the drama and beauty of that special moment is captured.

“Delivering lightning-fast shooting speeds and autofocus plus advanced full HD video capture, our innovative Translucent Mirror Technology continues to serve as the backbone of our A-mount line of cameras,” said Mike Kahn, director of the Alpha business at Sony. “Featuring this unique technology plus a host of exciting new features and an attractive price tag, our new α37 camera brings a whole new meaning to the term ‘entry level DSLR’.”

Framing and focusing is easy with the camera’s high-resolution Tru-Finder™ electronic viewfinder. With a high 1440k dot resolution, excellent contrast and 100% field of view, it matches or exceeds the abilities of many optical viewfinders. Adjustments to exposure and other creative picture settings can be previewed in real time, either via the Tru-Finder™ EVF or the tilt-angle 6.7 cm (2.7″) Clear Photo™ LCD screen, making it easy to create shots with a customized, professional finish.

Additionally, the Sony α37 camera helps inexperienced photographers create top-quality portraits with ease. The new Auto Portrait Framing mode identifies the subject’s position in a composed image and follows the “rule of thirds” to trim the scene and create a beautifully framed portrait. The cropped photo is then boosted to full resolution using Sony’s unique By Pixel Super Resolution technology, which uses pattern matching to maintain superb image detail, tones and textures in the photo. Both the original and cropped image files are saved for review.

By Pixel Super Resolution Technology is also used for the “Clear Image Zoom” feature, which digitally doubles the effective magnification of any lens attached to the camera. Ideal for travel and everyday shooting, it’s a great way to boost maximum focal length without carrying extra hardware.

The 16.1 effective megapixel Exmor® APS HD CMOS sensor inside the α37 camera captures finely detailed, low noise stills and Full HD video. It’s teamed with the latest BIONZ® image processor that extends sensitivity to an ISO 100-16000 range, broadening options for low-light shooting without flash. Shared with all α A-mount cameras, SteadyShot INSIDE™ stabilization cuts the effects of camera shake by up to 4.0 stops for clearer handheld images with any A-mount lens.

The new α37 camera also features Superior Auto Mode, which intelligently recognizes a wide range of scenes and subjects and adjusts settings automatically.

New A-Mount 18-135mm Telephoto Zoom Lens and Accessories

A versatile match for the α37 and other Sony A-mount camera bodies, the new SAL18135 18-135mm F3.5-5.6 telephoto zoom offers a generous 8x (approx.) zoom range in a compact, go-anywhere lens that’s great for travel, street photography and everyday shooting. The lens features a SAM design that assures smooth, rapid, whisper-quiet autofocus operation and Direct Manual Focus for accurate fine-tuning of focus. This sharp telephoto zoom lens will also be offered as a kit lens with the α37 and other Sony A-mount camera bodies.

Compatible accessories include the new PCK-LM11 semi-hard screen protector sheet, exclusively designed for a perfect fit with the LCD screen on the α37 camera, as well as the HVL-F43AM flash, LCS-BP2 backpack and a variety of other exciting products that complete the Alpha ecosystem.

Pricing and Availability

The new α37 digital camera will be available this June with an 18-55mm kit zoom lens (model SEL1855) for about $600. The new SAL18135 telephoto zoom lens will be available as a stand-alone product this July for about $500, and will be offered as a kit lens with Sony A-mount cameras beginning this August at the below approximate prices:

• α37 camera kit with 18-135mm lens: $800
• α57 camera kit with 18-135mm lens: $1,000
• α65 camera kit with 18-135mm lens: $1,200
• α77 camera kit with 18-135mm lens: $1,700

The camera kits, new lens and variety of accessories will be available at Sony retail stores (www.store.sony.com) and other authorized dealers nationwide.

Lightweight Model Features 16.1 Megapixel APS-C Sensor, 180° Tiltable LCD, Built-in Flash, Auto Portrait Framing and more

The new NEX-F3 camera features the same space-saving mirrorless design as other models in Sony’s E-mount family as well as an advanced, 16.1 effective megapixel Exmor™ APS HD CMOS sensor, identical in size to sensors found in traditional DSLR cameras. The large sensor takes in more light during image capture, resulting in flawless, low-noise photographs and crisply detailed Full HD videos (60i/24p). Photographers can also easily create images with beautiful defocus effects, where the subject is focused sharply against a smoothly blurred background.

“Sony continues to redefine digital photography with our E-mount series, packing a large APS-C size sensor into a small, lightweight camera body to produce professional-quality images with ease,” said Mike Kahn, director of the Alpha business at Sony. “Featuring a diverse set of imaging technologies and offered at a great price, the new NEX-F3 model reinforces our commitment to this rapidly growing compact system camera market.”

The NEX-F3 camera adds a whole new perspective to self-portraits with a 180° Tiltable LCD screen, a first for Sony’s E-mount camera line. By simply holding the camera at arm’s length and flipping the LCD screen vertically, users can adjust the on-screen preview image and properly frame photos.

Additionally, the new model features a useful built-in flash to broaden shooting options indoors or in low light situations. Already introduced on Sony’s acclaimed NEX-7 camera, this pop-up flash handily brightens portraits and other shots without the need to carry an additional flash accessory.

The new NEX-F3 camera also includes the new Auto Portrait Framing feature for creating top-quality portraits quickly and easily. This innovative feature identifies a subject’s position in a composed image, and follows the “rule of thirds” to trim the scene appropriately around the subject’s face, creating a beautifully composed portrait. The cropped portrait is then boosted to full resolution using Sony’s unique By Pixel Super Resolution technology, which uses pattern matching to maintain superb image detail, tones and textures in the photo. Both the original and cropped image files are saved for review.

By Pixel Super Resolution Technology is also used for the “Clear Image Zoom” feature, which digitally doubles the effective magnification of any lens attached to the camera. Ideal for travel and everyday shooting, it’s a great way to boost maximum focal length without carrying extra hardware.

Other convenient essentials added to the new NEX-F3 camera include the Superior Auto mode, which intelligently recognizes a wide range of scenes and subjects and adjusts settings automatically. Battery stamina has been boosted to an industry-leading 470 shots (approx.) on a single charge – an approximate 18% improvement over its predecessor, the NEX-C3 model.

The camera is compatible with the FDA-EV1S viewfinder accessory (sold separately), which offers a high-contrast, high-resolution OLED viewfinder display and a wide viewing angle. The NEX-F3 model also features a high-quality, premium-feel grip for more comfortable handling and can be charged via either USB or a standard AC outlet.

New Lightweight 18-200mm Telephoto Zoom Lens for Sony α NEX

An ideal travel partner for the NEX-F3 camera, the new SEL18200LE E18-200mm F3.5-6.3 OSS LE telezoom lens offers a powerful 11x zoom range and superb resolution in an easy-to-carry package. Smaller and 12% lighter than the SEL18200 lens, the new E-mount model features Optical SteadyShot to compensate for the effects of hand-shake. It also features Direct Manual Focus to give users precise control over focus settings, resulting in crisp, beautiful images.

Pricing and Availability

The new NEX-F3 compact digital camera will be available this June in silver, black and white with an 18-55mm kit zoom lens (model SEL1855) for about $600. The new SEL18200LE telezoom lens will be available this July in black for about $850.

The camera kit, new lens and a variety of compatible accessories including the LCS-EJC3 carrying case, STP-XSG1 shoulder strap and STP-WS2 wrist strap will be available at Sony retail stores (www.store.sony.com) and other authorized dealers nationwide.

In their continued effort to expand educational opportunities for professional photographers, White House Custom Colour has added award-winning photographer, Tony Corbell to the team.

May 15, 2012 By Paul Worthington – PMA Newsline

BEIJING, May 16, 2012 /PRNewswire-Asia/ — Aiseesoft, a top-ranking provider of Windows and Mac DVD/video converter, iPad/iPhone/iPod transfer software, announces the release of the new and professional DVD Converter Suite Ultimate for windows users. The bright side of this wonderful application is that it can convert DVD and popular video files to 2D/3D videos. This application is packed with DVD Ripper Platinum, Total Video Converter Platinum, iPad/iPhone/iPod Transfer Platinum, DVD Creator and DVD Copy.

Aiseesoft DVD Converter Suite Ultimate has the ability of ripping DVD and converting popular video files to 3D videos with outstanding output video quality. And, this software offers users several output 3D mode solutions – Anaglyph 3D, Side by Side (Half-Width), Side by Side (Full), Top and Bottom (Half-Height), and Top and Bottom (Full), etc. Users can choose any one of these 3D modes according to different 3D playing devices. Once owning this software, users can freely enjoy the fascinating 3D movies on 3D TV or other 3D devices conveniently.

Besides 3D videos, this amazing DVD Converter Suite Ultimate can also convert DVD/video files to general 2D video and audio files. Also, this software owns powerful video editing features. For instance, users can clip video segments, crop video frame, add watermark to video, join videos and DVD titles/chapters together, and adjust output video brightness/saturation/contrast/hue/volume.

Furthermore this application contains files transferring functions. It can export iPad/iPhone/iPod files to computer and import local files to these devices, and this software supports transferring files between iPad, iPhone and iPod devices.

What’s more, Aiseesoft DVD Converter Suite Ultimate enables users to create DVD disc, DVD folder and ISO files with popular video files. Users can choose the DVD menu, audio track and subtitle for the output DVD and allows users to copy DVD disc, DVD folder and ISO files and choose DVD copy mode – Full Copy, Main Movie, Customize.

Aiseesoft DVD Converter Suite Ultimate can convert DVD/video to 2D/3D videos, transfer files between iPad/iPhone/iPod and PC, convert videos to DVD, and copy DVD. For more information about this software, please visit: http://www.aiseesoft.com/dvd-converter-suite.html.

About Aiseesoft Studio

As a professional multimedia software provider, Aiseesoft Studio is dedicated to developing the best multimedia desktop applications to help the Windows and Mac users smoothly convert, edit and transfer various video/audio files. In order to meet users’ various requirements, Aiseesoft Studio constantly brings in new ideas, technologies, etc. To Aiseesoft Studio, Users’ satisfaction is a consistent pursuit. For more information, please visit: http://www.aiseesoft.com.

Source: PR Newswire (http://s.tt/1bZSs)

In the newly created role, Davis will work with Sakar’s sales force and licensors to create and maximize retail opportunities. Davis has more than 20 years of electronics-focused buying experience, including six years at his most recent position with Toys “R” Us, and also has held positions at Sears Holding Corp. and The Wiz Electronics.

Sakar’s diverse range of products includes camera equipment, electronics for all ages, and numerous accessories. The owner and manufacturer of Vivitar camera equipment and accessories, Sakar is also a market leader in youth electronics.The company’s most recent releases include a variety of products to commemorate the movie “The Avengers,” from cameras and digital music players to walkie-talkies and iPhone ear buds.

“We are excited to have Howie Davis as a member of our team. We know his vast expertise will enhance our efforts to develop and market our broad line of innovative merchandise,” said Jeff Saka, President of Sakar.

“I am excited to be part of Sakar and this fast-moving industry,” said Davis. “This is a wonderful opportunity to help expand Sakar’s global reach in the electronics arena.”

About Sakar International Inc.
Sakar International Inc. designs and manufactures a wide range of technology, toy, and consumer electronic products. Founded in 1977, the company is the manufacturer of Vivitar camera equipment and accessories, a market leader in youth electronics and rechargeable batteries, and a producer of licensed products for leading consumer brands. Products range from digital cameras and camcorders with related accessories to computer, iPod, GPS and gaming accessories, binoculars, MP3 players, clock radios, and gift and toy electronics. The company is privately held and headquartered in Edison, N.J. For more information, visit www.sakar.com.