Photo Industry Partners to Give Away Australian Outback Photo Safari in 2012

“Adventures in OZ Photo Safari Sweepstakes” workshop led by acclaimed photographers Tony Hewitt and Peter Eastway

San Diego, CA (February 16, 2012) — Nik Software, Academic Superstore, Adorama, Animoto, Bay Photo Lab, Datacolor, GNP Frame, Hahnemühle, WPPI, and Zenfolio announce today the ongoing sweepstakes promotion. The Adventures in OZ photo safari sweepstakes began at last Fall’s Photo Plus Expo in New York City and ends March 1, 2012, with two Grand Prize drawings. Contestants can enter the sweepstakes either online at www.safarisweepstakes.com or at the upcoming WPPI show in Las Vegas, NV, February 20-22, 2012. The Grand Prize packages, one of which will be awarded to a student and one to a non-student, are valued at approximately $12,000.

The Grand Prize packages include an Australian Photo Safari with AIPP Grand Masters of Photography photographers Tony Hewitt and Peter Eastway, as well as a collection of top-of-the-line photo products and services. The Photo Safari will begin in August 2012 and will feature photo opportunities in the world-famous Outback of Australia.

“There are few experiences that match sunrise or sunset at Uluru, the amazing rock that stands in the heart of Australia’s Red Centre, said Peter Eastway. “Surrounded by the myths and legends of the Aboriginal Dreamtime, there is something very special about this remote area, as well as the other areas we will discover on our Adventure in Oz.”

How to Enter

To enter the sweepstakes, contestants may use an entry form available online at www.safarisweepstakes.com or use a free “passport” found at each partner’s booth at the Wedding & Portrait Professionals International (WPPI) show. When using the passport to enter the sweepstakes at WPPI, contestants must visit each partner’s booth to receive a “passport stamp.” Passports completed with all 7 stamps may then be submitted at the Nik Software booth (#1007) to be entered in the Grand Prize drawings and the WPPI drawing prior to Wednesday, February 22, 2012, 2:00 p.m., PST.

Remaining Prize Drawing Schedule

A total of 3 remaining prizes, including the Grand Prizes, will be awarded during the remaining Sweepstakes period. Entries will be accepted throughout the remaining Sweepstakes period. In order to participate in an applicable drawing, as well as all subsequent drawings, your entry must be received by the appropriate deadline for that drawing, as indicated below:

  • WPPI Drawing. To participate in the drawing for the WPPI Drawing prize and subsequent drawings, your entry must be received no later than 2:00 p.m. (PST) on February 22, 2012;
  • Grand Prize Drawings. To participate in the drawings for the Grand Prizes only, your entry must be received no later than 11:59 p.m. (PST) on March 1, 2012.

You may only submit one entry. Winners will be chosen by random drawing and need not be present to win. Official rules are available online at www.safarisweepstakes.com. For a list of the winners, visit www.safarisweepstakes.com.

Partner List

Academic Superstore – Launched in 1998 in Austin, Texas, Academic Superstore has consistently been the fastest-growing, education-focused retailer in North America. We are committed exclusively to academic customers, offering thousands of top hardware and full-version software titles at great discounts. We have partnered with the top technology manufacturers to bring excellent service and prices that are available only to students, schools, and teachers. Academic Superstore, 2101 E. Saint Elmo Rd, Ste. 360, Austin, TX 78744

Adorama – More than a Camera Store… Over the past 30 years many customers have grown to know us as the best Photography retailer in the world. As the world of imaging evolves, so do we. That’s why Adorama carries everything from home theater equipment and tablet computers, all the way to custom scrapbooks and hard drives. We have any device you can imagine to help you capture and enjoy life’s moments. Adorama, 42 West 18th Street, New York City, NY 10011

Animoto – In the works since 2005 and based in New York City, Animoto was founded to help people better share their stories and express themselves through online media by innovating technologies in the field of video production. Using the latest in entertainment post-production technologies, Animoto is designed to bridge the gap between the high production value of film and television, and the more “amateur” feeling of most user-created videos and photo albums. The heart of Animoto is its newly developed patent-pending Cinematic Artificial Intelligence technology that thinks like an actual director and editor. It analyzes and combines user-selected images, video clips and music with the same sophisticated post-production skills and techniques that are used in television & film. Animoto, 214 Sullivan St. #2F, New York, NY 10012

Bay Photo – Bay Photo has been providing Professional Photographers around the world with the highest quality printing and customer service for more than 35 years. We offer a wide variety of creative products and marketing tools to help you excel at your business. Visit us at www.bayphoto.com to learn about our full range of products and services, including exceptional Photographic Prints, Press Printed Products, MetalPrints, ThinWraps, Canvas Gallery Wraps, Albums, and so much more. Bay Photo, 2161 Delaware Ave, Santa Cruz, CA 95060

Datacolor – Datacolor is a global leader in color management solutions and color communication technology. The world’s leading creative professionals and consumers have been choosing Datacolor’s innovative technology and solutions to consistently achieve the right color for over 40 years. Earlier this year, Datacolor introduced the Spyder4 family of color management solutions. Designed to provide photographers and creative professionals with accurate and consistent results, Spyder4 makes quick work of the color correction process. Spyder4 makes it easy to calibrate monitors, laptops, projectors, TVs, iPads and now iPhones. For more information about Datacolor and its products or services, visit www.datacolor.com. Datacolor, Inc., 5 Princess Road, Lawrenceville, New Jersey 08648

GNP Frame – GNP Frame, headquartered in San Diego is the leading wholesale custom picture frame manufacturer servicing the photographic industry. We currently provide our frames to many of the largest companies in the photography and ecommerce markets -in addition to thousands of independent professional photographers. GNP Frame, 1655 St. Andrews Cove, San Diego, CA 92154

Hahnemühle USA – Hahnemühle FineArt papers bring together the grace of genuine heavyweight art papers and the precision of premium inkjet coatings for extraordinary fine art and photographic prints. All Hahnemühle FineArt papers for inkjet printing have been tested and certified for a lifespan of more than 200 years. Hahnemühle USA, 722 East Calhoun Street, Woodstock, IL 60098

Nik Software – Nik Software, Inc. develops award-winning desktop and mobile software solutions and technologies for the professional digital imaging and consumer photography markets. Established in 1995, Nik Software has become the recognized leader in digital photographic products and technologies, including its patented U Point® technology. The company’s products have won over 100 top industry awards for quality and innovation, including iPad App of the Year in the App Store Rewind 2011 for Snapseed. Earlier in 2011, the company earned the prestigious International TIPA award for Best Photo Software for its Complete Collection of professional photography products, which includes Color Efex Pro, HDR Efex Pro, Sharpener Pro, Silver Efex Pro, Viveza, and Dfine. For more information, visit www.niksoftware.com. Nik Software, Inc., 7588 Metropolitan Drive, San Diego, CA 92108

Wedding & Portrait Professionals International (WPPI) – WPPI is the leading trade association for professional wedding/portrait photographers and host to the world’s largest annual event for wedding and portrait professionals. WPPIOnline offers the most up-to-date wedding photography news and portrait photography news and product reviews, events and photography competitions. WPPI, 6255 Sunset Blvd., 19th floor, Los Angeles, CA 90028-742

Zenfolio – Zenfolio is the most comprehensive hosting and online selling solution available for photographers like you. Create a truly unique site with elegant galleries, stunning slideshows, client proofing, and custom designs with no need for coding. Your website has a personally branded shopping cart seamlessly integrated so you are set up to sell prints and products from professional labs right away. Zenfolio powers tens of thousands of photography business – see what it can do for you. Zenfolio, 3515-A Edison Way, Menlo Park, CA 94025

Grand Prize List

Two grand prizes (one for a Student, one for a non-Student)

  • A 7 to 10 day Australian photo safari trip accompanied by professional photographers Tony Hewitt and Peter Eastway (approximate retail value (“ARV”) of $12,000)
  • Complete Collection Ultimate Edition from Nik Software (approximate retail value of $600)
  • 1 SpyderStudio Kit from Datacolor (approximate retail value of $540)
  • 2 years of Animoto Pro from Animoto (approximate retail value of $498)
  • 1 year of a Premium Business Account from Zenfolio (approximate retail value of $250)
  • 1 free entry into all Platform classes, special events and Plus class sessions and three (3) days of the WPPI 2013 Las Vegas trade show (approximate retail value of $850)
  • 1 Gift Certificate from GNP Frame (approximate retail value of $150)
  • 1 Gift Certificate from Bay Photo (approximate retail value of $400)
  • 1 Backpack of Prizes from Academic Superstore (approximate retail value of $250)
  • 3 25-sheet packs of 13 x 19 paper: PhotoRag, William Turner & Bamboo from
    Hahnemühle FineArt (approximate retail value of $360)
  • 1 Canon® G12 camera from Adorama (approximate retail value of $500)

Official Rules & Sweepstakes Information

No purchase necessary to enter or win the Adventures in OZ Photo Safari Sweepstakes. The odds of winning will depend upon the total number of eligible entries received. Purchase will not increase odds of winning. Void where restricted or prohibited by law. Official rules and requirements are available online at www.safarisweepstakes.com.

Except where regulated or restricted by law, the Adventures in OZ Photo Safari Sweepstakes is open to legal residents of the United States (except residents of Puerto Rico), the District of Columbia, and Canada (except residents of Quebec), who are at least eighteen (18) years of age as of the date of entry. Additional eligibility requirements are set forth in the Official Sweepstakes Rules, available at www.safarisweepstakes.com.

About Nik Software

Nik Software develops award-winning desktop and mobile software solutions and technologies for the professional digital imaging and consumer photography markets. Established in 1995, Nik Software has become the recognized leader in digital photographic products and technologies, including its patented U Point® technology. The company’s products have won over 100 top industry awards for quality and innovation, including iPad App of the Year in the App Store Rewind 2011 for Snapseed. Earlier in 2011, the company earned the prestigious International TIPA award for Best Photo Software for its Complete Collection of professional photography products, which includes Color Efex Pro, HDR Efex Pro, Sharpener Pro, Silver Efex Pro, Viveza, and Dfine. For more information, visit www.niksoftware.com. Nik Software, Inc., 7588 Metropolitan Drive, San Diego, CA 92108